In the News
Nov 30, -0001 - BusinessWire
2011 Silicon Valley Boomer Venture Summit at Santa Clara University Gathers Entrepreneurs and Other Leaders Serving the Baby-Boomer Consumer Market
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May 03, 2012 - GC Blog

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GrandCare Systems listed by AARP blogger as a top technology must have
GrandCare is honored to be listed by AARP blogger, Sally Abrahms as one of the top 9 technology must haves. 9 Need-to-Know Technologies for Caregivers “Can you say the Jetsons? Increasingly, family caregivers are getting a helping hand through high-tech products and services. Bone up on these trends: GPS safety technology provides the location of the wearer: devices can [...]+ Read More
May 01, 2012 - GC Blog
Mitchell writes her own blog, then drives traffic to her posts by a variety of routes. For example, if she sees an article somewhere else that interests her–say on Forbes.com–she might comment directly on the FORBES site; quote the article on her own blog and link to the FORBES story; then go on her LinkedIn groups and post her comments on LinkedIn, along with a link to her blog.
“Social media is about providing information on yourself and your interests,” says Mitchell. “That includes where you work and what you do.” Whether you’re selling a product, a service or entertainment, think of your website as a store, and social media as the tool that draws people into that store, she adds. The key is to offer some insightful comment, rather than purely trying to get attention.
By using that approach when she commented on an August 2010 NPR segment, Mitchell brought her company prime billing on the Discovery Channel ...
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GrandCare gets “called out” by Forbes on Social Media!!
"For Laura Mitchell, who describes herself as a “grassroots guerrilla marketer,” the key to using social media is starting an engaging conversation. In 2005 she co-founded GrandCare Systems–a Milwaukee company that provides elderly people with technology that helps them age in place.Mitchell writes her own blog, then drives traffic to her posts by a variety of routes. For example, if she sees an article somewhere else that interests her–say on Forbes.com–she might comment directly on the FORBES site; quote the article on her own blog and link to the FORBES story; then go on her LinkedIn groups and post her comments on LinkedIn, along with a link to her blog.
“Social media is about providing information on yourself and your interests,” says Mitchell. “That includes where you work and what you do.” Whether you’re selling a product, a service or entertainment, think of your website as a store, and social media as the tool that draws people into that store, she adds. The key is to offer some insightful comment, rather than purely trying to get attention.
By using that approach when she commented on an August 2010 NPR segment, Mitchell brought her company prime billing on the Discovery Channel ...
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Apr 23, 2012 - GC Blog

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Flagship Franchises of MN, Inc. Includes GrandCare to its Services
Minnesota entrepreneur, Deborah Delaney, has recently added the innovative technological product known as GrandCare to her company, Flagship Franchises of Minnesota, as a way to ensure that seniors are realizing the best possible quality of life. FOR IMMEDIATE RELEASE PRLog (Press Release) - Apr 20, 2012 - (Savage, Minn) – Minnesota entrepreneur, Deborah Delaney, has recently added the [...]+ Read More
Apr 10, 2012 - GC Blog

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GrandCare on Age Friendly Tech Blog
“GrandCare making a difference for those wanting to live in their homes longer” A recent news piece from Cold Spring Minnesota shows first hand the difference that GrandCare can make for those who wish to live independently and their families who may live a distance away. GrandCare monitors health and the taking of medication but [...]+ Read More
Feb 24, 2012 - GC Blog

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Home Health Tech Launches Specialty Health Store
First of its kind, new website offers digital solutions for independently living. Submitted to HomeToys.com on: 02/24/2012, 7:59 am Home Health Tech by Home Controls has launched a fully-functional retail web store specializing in products that help the growing senior population live independently. The online store is at www.HomeHealthTechStore.com, and orders can also be placed [...]+ Read More
Feb 24, 2012 - GC Blog

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Companies working in aging and technology band together
www.bizjournals.com Silicon Valley / San Jose Business Journal by Diana Samuels, Reporterh If there is anyone who has a broad understanding of how companies are using technology to help improve the lives of seniors, it is Peter Radsliff. Radsliff leads a nonprofit consortium of nearly 70 businesses that work in fields related to aging and [...]+ Read More
Feb 13, 2012 - GC Blog

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LeadingAge’s report on technology enabled innovative services
PREPARING FOR THE FUTURE: Developing Technology-Enabled Long-Term Services and Supports for a New Population of Older Adults Written by: Geralyn Graf Maga Introduction: At the October 2010 meeting of the LeadingAge CAST Commissioners, Chair Mark McClellan M.D., Ph.D. challenged CAST to take steps to educate aging services providers about innovative business and operational models and to provide members with the tools [...]+ Read More
Feb 10, 2012 - GC Blog

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GrandCare Systems in the WB Daily News
GrandCare Receives AARP Sterling Award West Bend Daily News;Date: Feb 3, 2012;Section: Front Page;Page: A2 West Bend-based GrandCare Systems won the first Sterling Awards competition in the health and wellness category during the Consumer Electronics Show in Las Vegas. Sponsored by AARP, the Sterling Awards identify the best in technology innovation and product excellence for Americans [...]+ Read More
Jan 18, 2012 - GC Blog

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New Tech, Old Problems At Silvers Summit 2012
Blog.AARP.org Posted on 01/13/2012 by Beth Carpenter // AARP Blog Author We know that baby boomers are a big group of people. We know that in a 3-month period over this last year, baby boomers spent an average of $367 online every month, more than double the amount of those ages 18 to 22 spend [...]+ Read More
Jan 17, 2012 - GC Blog

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GRAND CARE Connects Seniors
A Fantastic interview available on gabradio.com. Grand Magazine Radio live from the 2012 Consumer Electronics Show talks to Laura Mitchell about GrandCare. This systems connects seniors to medical professionals and family through an efficient and simple touch pad system. Listen to the interview Here. http://www.gabradio.com/shows/grand-magazine/item/2196-laura-mitchell-on-gmr+ Read More
Jun 06, 2011 - BusinessWire
2011 Silicon Valley Boomer Venture Summit at Santa Clara University Gathers Entrepreneurs and Other Leaders Serving the Baby-Boomer Consumer Market
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Apr 26, 2011 - PRWeb
San Francisco, CA (PRWEB)
Aging Technology Alliance Launches AgeTek.org
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Jan 31, 2011 - Mature Market Experts
Laurie Orlov
2010 wrap and 2011 aging in place technology trends to watch
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Oct 22, 2010 - Aging In Place Technology Watch
Laurie Orlov
GrandCare Systems receives Mobile Health Expo award
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Aug 28, 2010 - Selling to Seniors
GrandCare Builds Emotional Elements Into High-Tech Caregiving
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Aug 23, 2010 - HiddenWires
CEDIA Expo Technology Council Panel Discussions Focus on Hot Topics
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Aug 09, 2010 - Aging In Place Technology Watch
Laurie Orlov
Catching up – more new and notable tech offerings
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Jul 28, 2010 - Aging In Place Technology Watch
Laurie Orlov
GrandCare Systems introduces HomeBase
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Jul 28, 2010 - The New York Times
Hilary Stout
Technologies Help Adult Children Monitor Aging Parents
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Jun 30, 2010 - HealthStip
Lori Scribner
Home Controls Launches New Division to Meet Demand for Affordable and Easy-to-use Aging in Place Solutions
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Jun 29, 2010 - Daily Record
Jim Miller
SAVVY SENIOR: How to keep tabs on an elderly parent
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Jun 01, 2010 - OCALA free classifieds
U.S. Tech Systems Inc.
Need Help Caring For Aging Loved-Ones?
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May 05, 2010 - Electronic House
Lisa Montgomery
Technology: The Cure for Seniors' Social Isolation?
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Jan 25, 2010 - Maturity Matters
Doris Bersing, PhD
High Tech and High Touch: Eldercare in the XXI Century
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Jan 12, 2010 - CEPro
Jessica Camerato
4 Markets to Grow Your Business at EHX Spring 2010
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Jan 10, 2010 - Senior Housing News
Review Of Senior Technology Products & Silvers Summit @ CES 2010
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Dec 02, 2009 - Working Caregiver
Caregiver Systems
New Technology Assists Caregivers & Provides Ideal Aging-in-Place Solution
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Oct 29, 2009 - Aging In Place Technology Watch
Laurie Orlov
Aging in Place Technology Watch October Newsletter
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Sep 29, 2009 - Yahoo! News
Yahoo!
Home Controls Launches New Division to Meet Demand for Affordable and Easy-to-use Aging in Place Solutions
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Sep 24, 2009 - CE Pro
CE Pro Editors
EHX Spring 2010 Will Add Home Health Technology Pavilion Partners with GrandCare Systems to create education and product introduction experience in rapidly growing sector.
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May 15, 2009 - Sacramento Business Journal
Michael Shaw
Seniors want to age at home, but will builders adapt?
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Jan 11, 2009 - Aging In Place Technology Watch
Laurie Orlov
Silvers Summit -- a few thoughts after this first CES event about technology for seniors
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Nov 21, 2008 - Sacramento Bee
Jim Wasserman
Home Front: Seniors get aid in staying in touch
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Oct 21, 2008 - Times and Democrat.com
Dionne Gleaton
AHEAD OF THE CURVE: New monitoring system at The Oaks provides caregivers with up-to-date information
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Sep 23, 2008 - The Plain Dealer - Health News
Sarah Crump
New devices on the market or in the works aim to help elderly users navigate life with more ease
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Apr 27, 2008 - GrayTimes
GrayTimes Staff Writer
New remote monitoring technology can help seniors "age in place"
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Mar 09, 2008 - Atlanta Journal-Constitution
Sarah Krouse
Innovative gadgets help elderly live longer at home
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Jan 01, 2008 - Retirement Living Information Center
Retirement Living Information Center Staff
Home Monitoring Systems for Aged Help Ease Caregiver Burden
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Nov 29, 2007 - Wall Street Journal
Sue Shellenbarger
Frail Seniors Embrace Home Monitoring
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Mar 07, 2007 - CEPro
Rob Scheschareg
Establish Recurring Revenue With a Healthy Integration Business
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Dec 20, 2006 - The CE Pro Weblog
CE Pro

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