GrandCare Slated to exhibit at EHX – The CEPRO EVENT

GrandCare Systems, one of the leaders in the Aging/Technology Industry, will be exhibiting and presenting several panels at this year’s EHX: The CEPRO EVENT in Orlando. Available since 2006, GrandCare is a “Smart” Activity & Tele-Wellness Monitoring & Interactive Touch System designed to keep seniors independent. Caregivers virtually access information & send pictures, messages, etc to the senior’s interactive TouchScreen. 2-Way Web Chat available. Located in the New Opportunities/Home Health Tech Pavilion: Booth(s): 629L, GrandCare’s Booth Will Feature: The GrandCare Interactive HomeBase, GrandCare Interactive Trillium & GrandCare Como Model.

What: GrandCare Exhibiting at EHX
When: March 17-19th, 2011
Where: Orlando Convention Center
BOOTH 629L

More info:

Schedule At A Glance:

Wednesday March 16th 8p No-Host Bar AgeTek Meet&Greet. Peabody Hotel Main Lobby Bar. Questions? Email info@agetek.org

Thursday March 17th *SHOW FLOOR OPEN 10a – 6pm
New Opportunities Stage
CE005: How to Get Your Foot in the Door with Home Health Tech Thursday 11:00 AM-2:00 PM EST
Moderator: Laura Mitchell, VP Marketing, GrandCare Systems
Panelists:
Tom Morgan, Worthington Distribution
Peter Radsliff, Presto

CE018: When Grandpa Wants the Cadillac: GrandCare Systems Thursday 1:00pm-2:00pm EST
New Opportunities Stage
Host: Laura Mitchell, VP Marketing, GrandCare Systems
Panelists:
Jill Kerr, Home Controls
Tom Morgan, Worthington Distribution

GrandCare Informational Session Thursday 4:00pm-4:30pm EST
CE PRO Stage

Friday March 18th Show Floor Open 9am – 5p EST
CE010: Home Health Technology Solutions for Custom Integrators Friday 12:00PM -1:00P EST
New Opportunities Stage
Moderator:
Peter Radsliff, Chairman of AgeTek & CEO Presto
Panelists:
Laura Mitchell, VP Marketing, GrandCare Systems
Ken Kerr, President, Home Controls
LogicMark

Saturday March 19th Show Floor Open 10am – 3p

RT@AgeTek Is custom install missing the boat with “Connected SOURCE”?

Had to repost this – – I thought it was a rather interesting take by AGETEK Chair, Peter Radsliff, and I couldn’t agree more…Connected Source sounds like a terrific idea and I think it could really benefit from having the component that today’s integrators are seeking – the final piece to the puzzle – “HOME HEALTH TECHNOLOGY”..It’s something that EVERYBODY is seeking…because everyone is getting older and 90% of seniors report wanting to stay independent in their own homes.

Is custom install missing the boat with “Connected SOURCE”?.

OPINION: So where does a consumer go to really get help with difficult home technology challenges, especially those that are not easily solved by trying to do-it-yourself? That’s what the Best Buy Magnolia Hi-Fi & Geek Squad store-within-a-store concepts were designed to address. Well, now the custom install community is introducing its own nationwide branded concept, but this time it’s is a store-within-their-showrooms called “Connected SOURCE.”

Described as “Sort of like True Value” as noted in Julie Jacobsen’s CE Pro article of February 23 [here], the Connected SOURCE concept seems like an idea whose time has come. Except that, in my humble opinion, the Connected SOURCE concept is completely missing the boat.

Categories for Connected SOURCE merchandising

© Connected SOURCE 2011

Each Connected SOURCE location will be merchandised exactly alike with seven zones: 1) 3D Theater, 2) DNLA/Skype, Internet, 3) iPTV/Movie Library, 4) Personal Audio & Headphones, 5) Home Networking, 6) Whole Home Control, and 7) Home Theater Control. Hey, but haven’t we heard a lot from custom installers in the past two years that their businesses are hurting selling the same ol’ same ol’? Is special merchandising and branding for 3D TV, home control or home theater control really going to make that big of a difference?

Where is the aspirational vision to tackle a huge and growing market with new solutions to problems people are encountering for the first times in their lives? You know, the kind of forward-looking vision that Magnolia and Geek Squad had over ten years ago that caused them both to be acquired by Best Buy. If Connected SOURCE is now selling headphones because they are cool again, or new TVs because everything people watch now goes “booga booga,” that doesn’t sound like a big plan for the future. If you ask me, it’s more of the same ol’ same ol’ and barely catches up with Big Box Custom, never mind surpassing them.

Here are seven statistics I found that any business these days will find interesting:
a) The 35 million Americans 65+ in 2000 doubles to 70 million in 2030
b) 25% of working Americans juggle their jobs vs. caring for a loved one.
c) 50% of caregivers are responsible for parent care while also parenting their own
d) 20% of family members actually quit working to provide care
e) 90% of focus group participants conducted by a prominent industry organization were willing to pay $50/mo. for services and technologies to stay independent and in their own home
f) 78 million Americans over age 50 controlled 67% of the country’s wealth in 2001
g) In the time you took to read this so far, 17 more people turned 50 years old, that’s 10,000 more every day!

Maybe putting bluetooth-enabled healthy-weight scales and blood-pressure cuffs next to iPads and Beats headphones isn’t really the solution for Connected SOURCE. But if not them, then who? Other retailers and industry leaders are already moving on this opportunity right now. But they don’t have the expertise like the custom install industry does. I hate to see new entrants struggle to create everything new as much as I hate to see the custom install industry completely missing this boat.

Hey, but that’s my two cents. I’m actually happy to see any collaboration towards collective branding and merchandising to help the industry connect with consumers. When you’re ready to go after a really huge market, give us a call.

Peter Radsliff
Board Chairman, Aging Technology Alliance [site]
President & CEO, Presto Services Inc. [site]

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