GrandCare’s VP Marketing, Laura Mitchell, Selected to speak on “Go To Market Strategies” at Silicon Valley Boomer Venture Summit June 15th
For the Eighth consecutive year, Mary Furlong & Associates, in collaboration with Santa Clara University, Leavey School of Business , will produce a premier event for individuals and organizations in business to serve the 50+ market. At the 2011 Silicon Valley Boomer Venture Summit and Business Plan Competition entrepreneurs, the venture community and business leaders in the field of those who meet the needs and wants of the 50+ population, will come together to discuss business ideas uniquely focused on the 50+ market. The Summit will identify the most talented and innovative and emergent entrepreneurs in the industry who will showcase products and discuss trends and services that will be industry leading and influence the return on marketing investments of the future.
This Conference will provide a forum for:
- New directions in Designing Technology for ALL
- The latest strategy from venture capitalists investing in design and technology for all
- Distribution models for reaching and serving the boomer, senior and caregiving marketplace
- Private / public partnerships strategies that have worked in launching brands and building revenue in the non profit sector
- Go to market strategies for entrepreneurs
- Networking with key players investing in the 50-plus and social media markets
SV Boomer SPEAKERS
Lori Bitter - President, Continuum Crew R. Scott Collins - President and CEO, Linkage Andy Donner - Director, Physic Ventures Hartmut Esslinger - Founder, Frog Design Joanne Handy - CEO, Aging Services of California Jody Holtzman - Senior Vice President, Thought Leadership, AARP Kurt Hulander - Platform Leader, Health Solutions, Best Buy Bill Johnston - Director of Global Community, Dell Stephen Johnston - Founder & CEO, Fordcastle LLC Nancy Kamei - Sector Director, Intel Capital Jeff Makowka - Senior Strategic Advisor, Thought Leadership, AARP Laura Mitchell - VP Marketing, GrandCare Systems Alexandra Morehouse - Former Chief Marketing Officer, AAA Peter Radsliff - CEO, Presto Services Peter Ziebelman - Partner, Palo Alto Venture Partners
Laura Mitchell will be speaking on: Optimal Go to Market Strategies
8:00 – 8:45 am
Lucas Hall, Classroom 3, Santa Clara University
See the entire June 15th Conference Agenda <a href = “http://www.scuboomerventure.com/agenda.html“> here </a>