GrandCare’s new CEO shares capital raise strategy with the Business Journal
GrandCare Systems raising $2 million
- Senior Reporter-Milwaukee Business Journal
- GrandCare Systems, a West Bend home-health-monitoring software firm, is raising $2 million in capital to fund what its new CEO Dan Maynard predicts will be ten-fold sales growth this year.Maynard, 46, joined GrandCare Jan. 1 after serving as president, CEO and adviser to Brookfield-based software firm Connecture Inc., which provides a point-of-sale program that steers consumers through insurance choices.The company developed cloud-based technology that enables remote monitoring of patients with chronic health problems who are at home, in long-term care or in hospice. GrandCare installs its software on laptop-style computers and ships them from leased space in the basement of the BMO Harris Bank office in downtown West Bend.
The company has 20 employees and Maynard predicts employment will grow to 40 within the next year. Currently, 1,000 of its units are in use, and Maynard expects that number to reach 10,000 within the next year.GrandCare’s growth will come through new customer relationships both in the domestic and international markets, Maynard told me
In the United States, the company has signed distribution deals with health-insurance giant UnitedHealthcare … On the consumer front, GrandCare’s products will be available through Amazon.com’s 50 Plus section…
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