GrandCare Systems® to participate in Panasonic Innovation HealthJam 2014

Innovation Jam

Connect with us through the Innovation HealthJam 2014 to learn about technology innovation in the Healthcare industry. GrandCare Systems wants you to be a part of the excitement. Chief Marketing Officer, Laura Mitchell, is a VIP member and will be speaking each day of the event.

The Innovation HealthJam is a completely virtual event that brings together a diverse and knowledgeable group of people from the healthcare and technology fields to brainstorm ideas, improvements and innovation in healthcare. The event is co-hosted by a group of  industry leaders and led by the New Business Development and Innovation group at Panasonic Corporation of North America.

Registration is now open!

There will be 8 different discussion forums consisting of the following:

  • Patient Engagement and Healthcare Design for Consumers
  • Technology and Older Adults: The New Era of Connected Aging
  • A Mobile Health Agenda for Transforming Healthcare Delivery
  • Compute for Personalized Medicine: Finding the Cause and Cure through Genomics
  • Telehealth and Telemedicine: Emerging Opportunities in Addressing the Triple Aim (Linking Patients, Caregivers and Providers)
  • Your Physician of the Future
  • Health Innovation for Vulnerable Populations – Worldwide
  • Remote Patient Monitoring (RPM)
To get more details about this event CLICK HERE

Laura Mitchell, Chief Marketing Officer

Laura Mitchell, VP Business Development, GrandCare Systems

Laura is a founding member of GrandCare Systems, a comprehensive caregiving technology company that combines remote monitoring of activity and telehealth devices centered around a touch-based communication, socialization, and video chat appliance in the care recipient’s home.

Laura was responsible for bringing GrandCares’s product to market in 2006, while aiding in the creation of the “Digital Health” and Aging & Technology industry.  She specializes in channel partnerships, growth hacking, and non-traditional marketing and social media. She was featured in Forbes for her social media strategies and has been recognized by several industry media outlets, including Connected World Magazine’s 2014 Top Women of M2M, a nomination for the 2012 WEGO Health “Trailblazer”, 2012 Dealerscope’s 40 Under 40, 2012 “Young Turk of CE” by Custom Retailer Magazine, and the 2011 Mary Furlong Flame Award.

Laura speaks throughout the country at industry events and radio shows on Digital Health, Mitigating Hospital Readmissions Using Technology, Social Media, and Go-to-market Strategies in the Aging Industry. Venues include CES, Digital Health Summit, Mhealth Summit, M-enabling Summit, LeadingAge, AgeTech West, AARP, Connected Health Symposium, and others.  She has authored several publications and whitepapers for industry magazines, internet publications, blogs, and books. Laura has consulted for major cable, aging service, and in-home care providers, and has mentored fellow start-up innovators.  She was a key organizer in the early days of the EHX and CEDIA Future Home Pavilions, and created the first industry-wide Aging and Technology webinar series in 2008, which flourished for years. Laura was co-founder of the Aging Technology Alliance, an organization encouraging co-ompetition amongst the Aging in Place Technology industry.

Laura is a graduate of the University of Wisconsin in Madison and lives in Wisconsin with her husband, two sons, and two dogs.

She will be speaking on the following days:

June 17th  †  2:00-3:00 pm PT

Forum: Technology and Older Adults

Topic: Is it possible to utilize technology to provide a satisfying virtual caregiving experience?

June 18th  †  8:00-9:00 am PT

Forum: Technology and Older Adults

Topic: How can we effectively bring technology solutions for older adults to market?

June 19th  †  3:00-4:00 pm PT

Forum: Technology and Older Adults

Topic: How can we effectively bring technology solutions for older adults to market?