Tag Archive for: American Society on Aging

Aging in America 2013: conference report

Now Available: Joop Koopman’s, report for Bayard Presse on the annual conference of the American Society on Aging, March 12-15th in Chicago.

Commentary on presentations by: Aging in Place Technology Watch’s Laurie Orlov, gerontologist Ken Dychtwald, Mary Furlong’s What’s Next Summit preceding ASA, AARP, Scott Collins of Link-age Connect, Caring.com and Louis Tenenbaum.

Technologies: Care Innovations, GrandCare Systems and Philips.

Communities: On Lok Lifeways, Avenidas (virtual).

“The reality remains startling: between 2010 and 2050 the US population of 65 and older will have doubled to close to 80M. There are 40M Americans over 65 today; already there are 5M people older than 85, half of whom are still at home and almost half of whom suffer from some form of dementia. Worldwide, 15 percent of the population is 65-plus—a figure that will increase exponentially. Nearly 40 percent of the developed world will be over 55 by 2050.”

System Comp TRANS HR03-13

… “Key players in the realm of software and hardware that are making Aging-in-Place a reality are, to name but a handful, are Philips’ Healthcare at Home (prominently present at ASA with a large display in the exhibit hall and through sponsorship of general sessions); CareInnovations, a partnership of General Electric and Intel—the partnership forged precisely because the Aging-in-Place market remains scattered and unfocused and thus hard to penetrate; and GrandCare Systems, whose VP of Business Development [Laura] Mitchell elaborated on a major deal with Saga in the UK, that country’s counterpart to AARP, for the sale and distribution of a computer-like device capable of comprehensive health, security, and movement monitoring in the home. The company is pursuing sales elsewhere in Europe as well…”

Joop Koopman is an experienced writer/journalist, with a background in Catholic media (as editor and publisher), baby boomer-oriented marketing, as well as public relations serving both commercial and non-profit clients and causes. He currently provides a stable of European magazines catering to the 50-plus audience with information on US marketing trends. He is fluent in Dutch and French.

2012 What’s Next Boomer Business Summit

The 9th annual What’s Next Boomer Business Summit is produced by Mary Furlong & Associates, and is the official post-conference event of the American Society on Aging (ASA) Aging in America Conference.

Wednesday, March 28, 2012
Marriott Wardman Park Hotel Washington D.C.
Website: www.BoomerSummit.com

This years Theme: The New Normal

The New Normal will showcase the groundswell in social media, the surge in a Service Economy, and rising of the independent sector.

Join us where America’s leading analysts, corporate strategists, brand managers, entrepreneurs, nonprofit executives, authors, bloggers and tweeters meet to explore:
  • Who profits from the senior market and global boomer
  • Emerging trends in Markets, both Global and US
  • How mobile and wireless growth lead to monetization of boomers and their children and grandchildren.
  • Distribution models for reaching and engaging the boomer, the senior, the  caregiver, and the grandparent
  • Trends that engage consumers with integrated media; whether local, social, mobile, print or through gaming
  • New Normal Frugal Economy: the forecast for financial services, housing, consumer directed healthcare, aging in place, and entrepreneurship
  • Raising money for a start-up idea; brands entrepreneurs need to jump-start business
  • The boomer-seniors effect on the 2012 election

How to Accelerate Lead Generation Through Social, Mobile & Integrated Media 10:30 am – 10:45 am

In the new normal, it is all about customer acquisition, retention and service. Discover the latest trends in how companies are using media to drive leads.

Laura Mitchell – VP, Marketing, GrandCare Systems Will be a Featured speaker along side:

Moderator – Lori Bitter, President, Crew Media
Andy Cohen, CEO, Caring.com
Stephen Chen, CEO, NewRetirement

Laura Mitchell speaks at ASA on April 28th: The New Look of Technology for Older Persons

Going to ASA? M Listen as Laura Mitchell, Dr. Gene Aronin and Joel Shapira discuss the future of aging. Using technology to “age in place”

Thursday April 28, 2011: 1:00 PM  – 2:00 PM

TH495
Workshop
Hilton San Francisco Union Square hotel
Room: Yosemite A (Ballroom Level)
CEU Credits: 1

Description

Revolutionary new technology and its applications have changed the way older persons are cared for as they age at home, enabling them to remain independent and live more fulfilling lives, providing higher quality of care, assisting caretakers, facilitating the communication, and equalizing availability of quality care to all persons.

Objectives

1. Participants will recognize the social and health benefits of technological devices for the care and monitoring of elderly and their effects on enabling individuals to remain home as they age. Participants will be able to specify care scenarios in which technological devices could be used and select devices that would be applied.

2. Participants will identify resources for locating technology and give examples of technological devices and their sources, and innovations in new technology; state the benefits in bridging the digital gap to enable diversity in the availability of technology.

3. Participants will identify federal legislation and mandates influencing care of elderly such as remaining at home as much as possible, and coordination of caretakers and medical personal in sharing of information and roles and the practical effects upon the use of technology for care.

Housing, Accessibility and Technology

Technology, Technology and Health

Target Audience

Emerging Professional less than 5 years or Student
Established Professional 10 or more years in profession
Professional 5 to 9 years

GrandCare Slated to Speak April 28th at American Society on Aging in San Francisco

The New Look of Technology for Older Persons: Effects of Information Technology
Thursday April 28, 2011: 1:00 PM – 2:00 PM
Workshop
Hilton San Francisco Union Square hotel
Room: Yosemite A (*tentative)
CEU Credits: 1
Revolutionary new technology and its applications have changed the way older persons are cared for as they age at home enabling them to remain independent and live more fulfilling lives, providing higher quality of care, assisting caretakers, facilitating the communication between all involved in the care of the individual, and equalizing availability of quality care to all persons.
Objectives:
1. Participants will recognize the social and health benefits of technological devices for the care and monitoring of elderly and their effects on enabling individuals to remain home as they age. Participants will be able to specify care scenarios in which technological devices could be used and select devices that would be applied.

2. Participants will identify resources for locating technology and give examples of technological devices and their sources, and innovations in new technology; state the benefits in bridging the digital gap to enable diversity in the availability of technology.

3. Participants will identify federal legislation and mandates influencing care of elderly such as remaining at home as much as possible, and coordination of caretakers and medical personal in sharing of information and roles and the practical effects upon the use of technology for care.
Presenter(s)
Laura Mitchell
Gene Loeb-Aronin, PhD
Housing, Accessibility and Technology
Technology, Technology and Health
Target Audience
Emerging Professional less than 5 years or Student
Established Professional 10 or more years in profession
Professional 5 to 9 years