Tag Archive for: Baby Boomer

GrandCare makes the Journal Sentinel top 10 start up list in SE Wisconsin

10 Startups to Watch in Southeast Wisconsin
By Matt Cordio, Startup Milwaukee Oct. 26, 2014

Recently I took a look at the 10 Milwaukee startups to watch. There are a lot entrepreneurs starting and growing job creating companies around Southeast Wisconsin. After conducting an informal poll of local entrepreneurs, investors and journalists, here is are the startups I’m watching grow in Southeast Wisconsin (note, the list is in no particular order):

GrandCare, West Bend
Makers of cloud-based home-health-monitoring software is currently raising a $2 million financing round and last year hired Dan Maynard, former Connecture CEO as CEO. As the baby boomers age, there is no doubt GrandCare systems will continue to grow.

Dell Med Prompt

Read the entire article here

Digital health is growing rapidly

While there are a number of growing markets in digital health, there are two that seem to be picking up speed with consumers and care providers: aging and wearables. With this growth comes more investor dollars and more companies wanting in.

As one of the most valuable market segments, boomers account for nearly $230 billion in sales for consumer goods and will control 70% of the nation’s disposable income in the next twenty years.   And with the wearables market projected to cross $8 billion by 2018, companies are taking notice.

Gain invaluable insight into the digital health market when a silicon valley VC leads an enlightening discussion with the consumer electronics industry’s authority on market research and the chief marketing officer of the leading caregiving technology company.

Digital health

Moderator:

Anne DeGheest, Founder & Managing Director, Healthtech Capital

Speakers:

Laura Mitchell, Chief Marketing Officer, GrandCare Systems
Kevin Tillmann, Senior Research Analyst, CEA

Tune into this 25 minute segment

System Comp 2This panel took place at the 2014 Digital Health Summer Summit. The team from GrandCare was there, showcasing the latest and greatest GrandCare System, designed for patient socialization and engagement, enhancing the patient experience, while enabling professional caregivers to turn their “man on man” caregivers into “zone caregivers”, providing better, more efficient, more cost-effective care.  Watch GrandCare’s chief medical officer, Laura Mitchell as she describes the shift in market traction and why our solutions should focus on the outcomes and not on the process.

The system is a vehicle behind a successful care delivery model, while putting the patient firmly in the center and emphasizing continuity and seamless transition throughout the whole care network (family, professional caregivers, healthcare providers, patient) and encouraging patient self care (chronic disease management), socialization with family and friends and virtual professional caregiving through HIPAA compliant video chat, medication prompting and check-in video visits.

GrandCare can better care delivery outcomes for:

– Professional In-home Care providers

– CCRCs without walls (Long Term Care Providers)

– HealthCare Providers (Hospital to Home Transitions)

– Accountable Care Organizations (ACOs)

– Hospice/End of Life Care

 

To learn more about GrandCare Systems please visit: www.grandcare.com

To watch a short testimonial video click here.

 


   

The Peggy Smedley Show Featuring Laura Mitchell

Laura Mitchell, vice president of business development, GrandCare Systems, will join The Peggy Smedley Show, the voice of M2M and connected devices. Listen live by visiting The Peggy Smedley Show Website, or download archived episodes at www.peggysmedleyshow.com/archives

CLICK HERE TO LISTEN LIVE TODAY AT 12:00 PM CT

Laura Mitchell, VP Business Development, GrandCare Systems“The number of elderly people in the United States is rising at a rapid rate courtesy of longer life expectancies and an aging “Baby Boomer” population. Efficient care and assistance for these people is very important, and technology is playing a major role in helping ease some of that burden.” Laura Mitchell, vice president of business development for GrandCare Systems, explains how her company’s systems assist in care-giving efforts and what some of the barriers are in adopting technology to service an aging population.

Laura Mitchell, VP Business Development, GrandCare Systems

Laura is a founding member of GrandCare Systems. A significant part of her initial role was to bring the product to market in 2006 through the development of a nation-wide distribution network. Laura specializes in Social Media and non-traditional, guerilla marketing strategies, furthering GrandCare brand recognition throughout the digital health industry, and has been featured in Forbes for her work.

She travels nationwide, providing educational presentations on digital home health, social media, using technology to mitigate hospital readmissions, and go-to-market strategies. Venues include the AARP National Convention, AHIMA, NAHB, Connected Health Symposium, ASA, CEDIA, CEA Industry Forum, and CES. She has also authored various magazine articles on the digital health market and go-to-market strategy.

Laura was a key organizer for the EHX and CEDIA Future Home Pavilion Educational Tracks. In 2008, she created the industry-wide Aging and Technology webinars. She was the recipient of the What’s Next 2011 Boomer Business Innovation Award for Excellence in Leadership and Innovation and was awarded the 2012 Dealerscope’s “40 Under 40” Award.

GrandCare Systems

GrandCare Systems, headquartered in Wisconsin, has provided the most comprehensive caregiving technology on the market since 2005, enabling individuals to remain safe, healthy, and happy at home.

The GrandCare interactive touchscreen gives residents the option to control communications and view specific pictures, listen to audio messages, check calendar appointments, visit designated web sites, play games and brain exercises, and video chat with family.

Using a series of wireless activity sensors and digital health devices, the system can alert designated caregivers by phone, email, or text if something seems amiss (e.g. no motion in the kitchen or medications were refused).

For more information or to buy online visit grandcare.com.

About The Peggy Smedley Show

As the voice of M2M and connected devices, The Peggy Smedley Show is an entertaining, yet fun, resource for listeners looking to understand the issues and challenges of implementing the newest technologies both in the workplace and at home. Broadcast live each Tuesday from 12 p.m. – 1 p.m. CT on wsRadio.com, host Peggy Smedley brings her years of experience, knowledge, analysis, and sense of humor to each show. The Peggy Smedley Show features discussions with top-tech thinkers and newsmakers, offering in-depth analysis, while sharing the hottest connected-device stories and trends. To learn more, or to hear current or past shows, please visit www.peggysmedleyshow.com.