Tag Archive for: aging technology alliance

The ‘Aging-in-Place’ Opportunity featuring aging technologies like GrandCare Systems

The ‘Aging-in-Place’ Opportunity
By Dan Daley, February 1, 2011

Aging Technologies
Presto’s products convert electronic communications from family into printed multimedia letters for seniors.
Why Digital Home Health Care Technology May Be Good for Your Business
We’re getting older, and that’s good. That was the message from the dais at the Digital Home Health Panel that took place during CEDIA EXPO in Atlanta this past September. More specifically, referencing data that shows 70 million Americans reaching senior status by 2030, Ken Kerr, president and CEO at Home Controls, which distributes Grandcare, Presto, and ClearSound elderly care and connectivity devices, put it bluntly: “New needs in huge numbers in an aging population equals new opportunities.”

That was the point that a half dozen or so technology companies that are targeting the home health care industry wanted to get across. All market sectors start off small, and if home health care does develop into a major source of revenue for residential systems integrators, the approximately 50 systems specialists who comprised the panel’s audience might be looked back on as the beginnings of the small army that the product manufacturers and distributors believe will grow into in the coming two decades.

In contrast to the acrimonious health care insurance debate that took place a year earlier, proponents of home health care technology got down to the economic brass tacks early on. Kerr compared the cost of assisted living or nursing home stays–he cited the approximately $75,000 it costs to maintain one person annually in a nursing home environment–with the cost of outfitting a home with sensors that monitor, record, and transmit information about location, medications, and other key daily necessities and said it would be a fraction of the ongoing costs of living outside the home.

“That’s the value proposition to the customer,” Kerr explained. But the numbers are equally good for the integrators that will sell and install those technology products. “Digital home health products are not yet commoditized, so the margins are very, very good right now, like the home theater business when it started out,” Kerr pointed out.

What Integrators Will Need To Know
Aging-in-place as a systems proposition is most analogous to security integration; in addition to the sale and installation of technology products, there is also a recurring revenue stream derived from monitoring data recorded and transmitted by system sensors. These system/monitoring combinations, from companies like Grandcare and Halo Monitoring’s MyHalo fall-detection system, will be worth $20 billion in North America by 2020, according to Laurie Orlov, founder of the Aging in Place Technology watch blog. Grandcare’s system is an example of the active system/monitoring approach that will take the place of, “I’ve fallen and I can’t get up!” passive alert transmitters.

Motion sensors–wireless X10 and Z-wave modules work on the Grandcare system–placed around an elderly parent’s home will send to the caregiver’s laptop or PC information about the occupant’s movements, or lack thereof. That information is important, said Charles Hillman, CEO at Grandcare.
“If someone gets up to use that bathroom in the middle of the night, you expect them to be back in bed within a few minutes,” Hillman said. “If they’re not back in certain amount of time, an alert is sent to the person who monitors them.” The same type of information is also recorded and sent by active pillboxes that show the occupant what to take and when to take it, as well as indicate to the caregiver that the medication has been dispensed.
Programming is typically of the “if this, then that…” type: door sensors can be programmed so that if a particular door is opened between 2 a.m. and 6 a.m., an e-mail or text notification is sent to the caregiver. Blood pressure and weight information are also sent via Bluetooth to Grandcare’s main processor, which includes a display large enough to be read by aging eyes, and then on to the caregiver. However, they will have to learn what to watch for and which bits of information are significant. For instance, Hillman points out that a gain of eight pounds in three days could be an indication of impending congestive heart failure. Thus, user education will play an important role in the successful application of these systems.

The cost of these systems is within reach of many if not most families; a typical Grandcare system will cost between $3,000 and $8,000, plus a $49 charge per month for monitoring services. However, that cost may still be out of the reach of a substantial number of seniors and their families. That’s where Medicaid and Medicare, the federal health systems, come into play, or not… Home healthcare technology is still so novel that it hasn’t been approved by federal administrators. “[Medicare approval] is going to be a state-by-state situation,” Hillman told the CEDIA audience, noting that the federal programs are administered by the states.
Another pitfall that systems integrators will have to reckon with will be liability issues, including system performance and access to a customer’s medical records, which could potentially run afoul of the Health Insurance Portability & Accountability Act (HIPAA) regulation (see sidebar).

Health insurance coverage of aging-in-place technology may fall in line with whatever federal overseers decide on the subject, so that outcome will take some time to manifest itself. However, longterm care insurance may become a factor sooner. “Long-term care insurance companies have been collecting premiums for years now, and it’s going to come time soon for them to start paying out,” Hillman said. “Covering aging-in-place technology will result in lower overall payouts in the long run.”

And that was an underlying theme throughout the presentations: the fact that, as America’s population ages, the existing healthcare proposition will no longer be able to viably support it.

GC HomeBase
Motion sensors–wireless X10 and Z-wave modules work on the Grandcare system–placed around an elderly parent’s home will send to the caregiver’s laptop or PC information about the occupant’s movements, or lack thereof.

The Psychology of the Sale
While much of home health care’s technologies are based on systems similar to those currently used in home automation, there are significant differences in the culture of that technology. For instance, where home technologies are viewed as a mostly male domain but subject to the industry’s quaint but nonetheless very real “wife acceptance factor,” decisions made about agingin- place technologies will be heavily weighted toward female family members, because women tend to take on the caregiver role. The target demographic for these types of systems will be 45 to 65 years old, says Peter Radsliff, president and CEO of Presto, whose product converts electronic communications from family into printed multimedia letters for seniors.

“The family caregiver is usually the oldest daughter, and she’s the quarterback when it comes to choosing healthcare systems,” he said. “But it’s always going to be a multigenerational sale.”
The psychology of the systems sale is similarly affected; the buyer isn’t generally the person being monitored but the person or persons doing the monitoring. Technology can be used not only to assure a senior’s safety but also to assuage the guilt that family members who now live in other parts of the country can feel about not being nearby anymore.

“The family may feel guilty about lessening the connection between themselves and the senior members of the family,” Kerr said. “Technology can help bridge that gap.”
That brings up an interesting element of aging-in-place as an integration sector. Several products integrate social networking features. Grandcare’s GC Trillium processor lets family members and seniors send and receive pictures, voicemails, letters, videos, and music, as well as brain fitness games in what Grandcare’s director of business relations Laura Mitchell says is a “nonintimidating technology solution.”

Jack York, president of It’s Never 2 Late, a Colorado-based company that creates customized computer systems with therapeutic and entertainment content for use in nursing homes, assisted-living communities and adult-day programs, says companies that have tried to develop the aging-in-place market and failed had focused too much on the technology.
“We’ve seen many of them come and go because they think it’s the technology that will sell the idea,” the former Silicon Valley entrepreneur said as part of a presentation titled, “Connecting The Greatest Generation.” “The reality is, you need to connect on the personal level. You need engagement software that can connect people as well as offer person-centered therapy to help stabilize cognitive decline.”

Hillman agreed, stating, “Socialization is the Trojan Horse; it gets the senior past the technology aversion. It’s the connectivity that will sell to the senior.”

All of the companies that made up the home health care pavilion at the CEDIA Show are small, independent firms. Some are also obvious candidates to become the entry point into home health care technology for larger companies by way of mergers and acquisitions. Larger entities, however, are also beginning to target this emerging sector. In August, technology giants Intel and GE announced a 50/50 joint venture to develop and market products, services, and technologies that promote healthy, independent living at home and in assisted living communities, though these are commercial propositions aimed at connecting seniors at home with institutional caregivers. There’s also interest stirring in technological academic circles: at CEDIA, Georgia Tech showed a prototype of a bathroom mirror that can monitor and analyze skin tone using IR scanning, which can alert users to potential skin cancers and other diseases.

Ken Kerr
Ken Kerr, president and CEO at Home Controls, which distributes Grandcare, Presto, and ClearSound elderly care and connectivity devices, puts it bluntly: “New needs in huge numbers in an aging population equals new opportunities.”

The residential systems industry is beginning to take notice. In September, the CEA added an awards category for Home Health Products to its Mark of Excellence Awards. The upper tier of residential systems manufacturers is aware of the potential for an aging-in-place market, and there’s been some proactivity in that regard, such as ELAN’s contribution of automation components for the Eskaton National Demonstration Home in Sacramento, California. But they likely will not be market makers.

“The bigger you are, the longer you wait for new markets to emerge,” Joe Lautner, manager of business development and product management at ELAN, said candidly. But Lautner says the agingin- place market is one that is high on his agenda to monitor, which he’s doing by talking with insurance companies and the CEA. “We’re trying to test the market, to get stuff in front of seniors and see what we can learn from it and what dealers can make money on,” he said. “We have to build a business case first.”

Thus, the group of independent companies that gathered at CEDIA is the point of the residential home-care technology spear, collectively focused on using technology to keep seniors safely in their homes longer and connected to family. They have a reason to be bullish on that opportunity. As Peter Radsliff of Presto put it, “This is market that’s not going to start contracting anytime soon.”

What You Need to Know About Privacy Rules
When integrating an aging in place system, ES Cs will have to consider liability issues, including system performance and access to a customer’s medical records, which could potentially run afoul of the Health Insurance Portability & Accountability Act (HIPAA ) regulation. This rule sets national standards for the security of electronic protected health information, and the confidentiality provisions of the Patient Safety Rule protect identifiable information being used to analyze patient safety events and improve patient safety. Grandcare CEO Charles Hillman suggests that integrators anticipate these issues and have waivers for clients to sign ready as part of project documentation. “I’d also suggest involving the family as much as possible in this,” he added, noting that they can open doors to government and healthcare agencies, thus cutting through some of the bureaucracy.

A Few Questions To Ask Yourself
Peter Radsliff

Peter Radsliff, CEO of senior connectivity device maker Presto and nominal head of the home healthcare technology trade group AGETEK, says these are the issues that integrators need to address as they consider the agingin- place market.
■ Do you need new skills, and if so, how to acquire them? Will it be via new training or by adding new personnel?
■ Will you need a new brand or division to enter the market? “You may want to differentiate your home theater or automation business from this,” he said. “A separate brand may make you more credible in the senior market.” It may also help you leverage an existing client base.
■ Who will do the selling? “In many cases it might be better to bring in someone who has healthcare sales experience,” he suggested.
■ Will you sell into residential or commercial markets, or both? Unlike other systems sectors, home healthcare technology’s lines are blurred as more seniors move into assisted living homes and independent living facilities, where homes are part of larger communities.

CEDIA Sees Huge Opportunity in Home Health Care
Noting that many ES Cs are of an age when family members begin to require extra health attention and referencing a family member of his own in that situation, Dave Pedigo, senior director of technology for CEDIA , says that home health care and aging-in-place technology represents “a huge opportunity for systems integrators.”

Pedigo says the first-ever health care technology pavilion indicates CEDIA ’s belief in the potential for the sector, and he confirmed that the organization is working in tandem with home health care manufacturers’ trade group AGETE K to develop the market. However, he cautioned, significant legislative and regulatory issues remain to be addressed, such as insurance and Medicare coverage of technology products and installation, and complex liability issues for ES Cs. But, Pedigo concluded, “I think we’ll look back a few years from now at this year’s CEDIA show and realize this was the beginning of a potentially very big new market, one in which ES Cs can do well with by doing good.”

Dan Daley is a freelance writer in Nashville, Tennessee.

New technology can be the best medicine – USA Today reports on technology to help our aging population!!

Below is a great article by USA Today shedding more light on the aging/technology industry!! We at GrandCare couldn’t agree more and it’s exciting that all of these new technologies are coming out, providing enabling solutions for our aging population to stay at home. January 2011 was a very monumental month, as it was the first month that our boomers could qualify for Social Security. As we all know, the aging tsunami is coming – and our boomers want to stay home and independent for as long as possible. In fact, the Aging Technology Alliance (AGETEK) was formed to help all of these aging/technology vendors to come together and build up this brand new category of aging/technology solutions. There are many more solutions out there – check www.agetek.org – GrandCare Systems is another aging/technology solution that that combines aspects of Social Networking, Digital Photo Frame technology, Activity of Daily Living & Telehealth Monitoring along with basic smart home features to assure a network of caregivers that all is well in a Loved One’s residence. Caregivers can be alerted by phone, email, text if something seems amiss (meds were not accessed, door opened during the night, or abnormal vitals). The Loved One doesn’t need to have any computer experience to enjoy two way interactive web chat (via skype), play trivia and card games and see incoming family communications (pictures, messages, emails, videos, music, calendar appts, etc) right on an interactive TouchPad. It’s entertainment and independence all in one! This article is very timely, in the fact that we need to start seeking technology solutions to save money and maintain our own independence. Studies have shown Seniors fear Nursing Homes worse than death. Fortunately, there are solutions out there that can help (and save money). Grateful to USA Today for keeping this ever-present topic alive! Laura Mitchell from GrandCare

USA Today Reports: Technology Can Be the Best Medicine
By Mike Snider, USA TODAY

We all know that smartphones, tablet computers and big-screen TVs are transforming the workplace and home. But the newest gadgets could also be a tonic for medicine and health care.
Cellphones have already proven to be a potent medical instrument in improving patient outcomes. Diabetes patients who are sent videos on their cellphones and actually view them are more likely to check blood sugar levels and comply with their care regimens, said U.S. Army Col. Ron Poropatich, who spoke at the International Consumer Electronics Show in Las Vegas last week.

And wounded veterans sent text messages via cellphone have better follow-up treatment routines and feel more connected to caregivers, said Poropatich, deputy director of the U.S. Army’s Telemedicine and Advanced Technology Research Center at Fort Detrick, Md.

Several military-run treatment trials are testing the promise of cellphones and online apps in patient care. Poropatich foresees patients tracking their blood pressure and other measurements using computers and devices, and those findings being monitored remotely by caregivers. Similarly, cellphones and online video can connect care-intensive patients who want to remain in their homes with off-site doctors and families.

Both of Poropatich’s parents are alive and “I would like to be able to log onto my Blackberry and see how they are doing,” he said.

Already, commercial firms are making their own evolutionary strides in telemedicine and personal health monitoring.

A look at some of the health and medical advances on display last week at CES:

•Homebound parents can stay connected online using VitalLink, a touch-screen based computer system that allows real-time video chatting using the phone line and webcam. The New Jersey-based company created online software that can be used with touchscreens, no mouse or keyboard required. “We’re keeping it easy to use for the elderly who are computer-phobic and don’t have the skills,” says company president Rich Brown.

Photo galleries can also be uploaded for viewing. Chat and photo software features start at $4.99 monthly; touchscreens start at about $300 (vitallink.net).

In some assisted living and skilled nursing facilities, VitalLink is being tested with an additional activity monitor feature that lets caregivers and primary family members track the resident’s involvement. “If they are not active, you can try and call or you can initiate a call from their end and see what’s going on,” Brown says.

•For elderly relatives who want to remain in their own homes, the My Guardian Angel service provides automated fall and wander detection, emergency readings and other behavioral and medical monitoring. Residents wear a wristwatch that tracks location, sends out fall alerts, records body temperature and can be upgraded to record pulse as well.

Additional health data from Bluetooth devices (blood pressure, glucose monitoring) can be captured by My Guardian, too. Base price for the system with watch, wireless Internet gateway, three wireless electrical plug-in routers and charging unit is under $1,000; $79.95 monthly service (atguardianangel.com).

The system is highly customizable. “My mom does not like to sleep with (the watch on) and she takes it off every night. If she doesn’t have it on by 8 a.m. I get a text message to call my mom and tell to put it on,” said CEO Ed Caracappa. “It’s a very complete and fully functional system for those who wish to age in place.”

•Data tracking can also help those who aim to get – and remain – physically fit. MapMyFitness records and tracks your workout progress using free iPhone apps and compatible devices such as hear monitors and GPS devices.

Runners and bicyclists can wirelessly input data from a heart rate sensor (made by Garmin, Wahoo, Adidas or Timex, for instance) to the iPhone or iPod Touch (also compatible with Blackberry and Android devices). ” That gives you instant feedback,” says MapMyFitness senior mobile development manager Chris Glode. “You can just look at your phone and know whether you are in your target zone or not.”

Other data types that can be input include runner cadence and speed, power expenditure (good for cyclists) and weight ($130-up, www.mapmyfitness.com).

Beyond that, a Web-based subscription service lets you view workout charts and reports, as well as training plans (free to $100 annually). “More and more people are wanting to track every aspect of their life using more and more sophisticated types of sensors,” Glode says. “The data you get, in addition to how you feel during the workout and how many calories you burned, is crucial to people.”

•Workouts can tracked and more enjoyable by incorporating your big-screen TV. BodyMedia’s Fit Armband BW ($249) tracks calories burned and consumed, physical activity, steps taken and sleep. The Bluetooth device lets you monitor activity on your iPhone or Android phone already, but starting in April Panasonic will let you access BodyMedia’s software on its Viera HDTVs.

That will allow exercisers to watch their activity levels and calories burnt add up while they watch movies, TV shows or while playing video games. “Our partnership with Panasonic is on the cutting edge for adding important health and wellness information to everyday TV viewing,” says BodyMedia chief information officer Steve Menke. “The integration of a body monitoring technology with the TV is enabling real-time health and wellness management.”

The marrying of consumer electronics and medical technologies is going to be needed especially as baby boomers age, Poropatich says. “Electronic devices are going to hooked to the cloud. That’s all happening.”

Connected Home Reports on the Aging & Technology Market Citing GrandCare as a major player…

Great article today from Connected Home: Christopher Wells – – – I couldn’t agree more with the end of the article discussing that someone wanting to get in on this industry must do their due diligence and “have a plan” before diving in. There is obviously not a lack for customers and it is clearly a HUGE market to get into. However, we are building a brand new category here – home health technology. It is not really replacing anything, but rather adding another phase in the continuum of care. Somewhere between TOTALLY independent at home, and independent with enabling technologies. I authored an article for CE PRO back in 2008, which I think is still relevant – – it’s called The 5 Steps to Home Health Technology: New, enabling technologies put dealers in prime position for remote healthcare management. But how do you get started? http://www.cepro.com/article/5_steps_to_home_health_tech/D1 Take a look at the article for some more info! Again, thanks to Connected Home for shedding light on this very important and steadily growing industry! We do have an industry alliance that has formed (of aging technology enthusiasts and vendors) called AgeTek: Aging Technology Alliance – agetek.org – – from Laura Mitchell, VP Marketing, GrandCare Systems

Home Health
Jan 24, 2011 12:00 PM, By Christopher Wells
Systems For The Aging

“The market for technology for aging adults will grow to $20 billion by 2020, comprised of four categories: communication and engagement, home safety and security, health and wellness, and learning and contribution. Baby boomers are also caregivers of aging parents and see the opportunity to enable both themselves and their parents to age successfully in their homes of choice,” says Laurie M. Orlov, the founder of the website “Aging in Place Technology Watch.”

The upshot of all of this is that there is a large and willing market right now for technology systems that will get them what they want, which is to age in place and be as safe as possible while they are doing it. Here are a few of the solutions designed to address this market: Philips has systems designed for the end-user as well as a facilitywide system called CarePoint. The company’s system for the home, Lifeline, is a variation of a personal emergency response system (PERS) that connects to the Philips dedicated monitoring center when it is pressed. The CarePoint system is designed for managed care facilities and uses a call communicator, which offers the ability to communicate with facility staff and provides notification of wandering clients. Finally, a new endeavor named Philips Applied Technology is developing small-footprint ZigBee devices that will create a mesh network for a complete home-use medical monitoring system.

Xanboo offers monitoring in the residence, such as movement alerts and lighting and appliance control. Text and email alerts are sent to caregivers via a smart phone or PC. Part of the system exists on the cloud, where the caregiver can view live camera feeds (though there are the obvious privacy issues here) and the status of devices including thermostats, lights, and appliances.

GrandCare Systems exists as a premium system that offers all the bells and whistles and then some. It includes a full range of monitoring sensors and a system to chart activity, health vitals, and medication. Additionally, it gives the elder person the tools to communicate with loved ones. This takes the form of a touchscreen with large buttons that can operate as a standalone device or interact with a TV to display pictures from family members, emails, games, and upcoming events. All of this is said to occur seamlessly without the person needing to know a single thing about PCs.

BeClose leverages Alarm.com’s cloud technology for its informative Web interface.
In addition to Xanboo and GrandCare, there are a number of other companies offering cloud-based portals for communication and data tracking. For example, the company InTouchLink focuses on the social aspect, providing a simple, intuitive software that allows seniors to use email and the Internet. Another company, BeClose, leverages Alarm.com’s cloud technologies, delivering an informative Web interface. And then there is CloseBy Network, which has partnered with the automation company Control4 to deliver a comprehensive activity monitoring system.

While we probably can’t say the possibilities are endless, it is clear there is significant presence in this market of newbie startups and heavy hitters. So the question you might be asking is, “Is this right for me and my business?” That is the million dollar question and it depends on several factors. First, you will need to do your due diligence to decide whether the numbers work for your business. How will you approach this business? Will you target large heath care facilities, assisted living companies, or end-users? One of these approaches might be better suited to your business model. Also, while this business has hardware, it is not as hardware intensive as say, digital signage. If you target assistive living, it is more about efficiently integrating a simple system and beginning to build a recurring revenue stream through the monthly cloud subscription services. Finally, if you are the owner or a principal of an integration firm, do you think it would be a fit for not only your company but for you? You are going to be dealing with seniors and their family members, often at a time when life-altering decisions must be made. If it is a fit, home health technology might just be that type of business that will fill your wallet and your heart. What could be better than that?”

GrandCare will be at CES in LVCC North Hall #2812

Going to CES?

GrandCare will be showcasing their communication, cognition, monitoring and wellness assessment technology at CES 2011 in Las Vegas, LVCC North Hall #2812. CES is Jan 6-9th.

We would love to see you there. Want to meet with us, just email info(@)GrandCare.com

We have just a few FREE show passes to CES left for our favorite friends, email us to find out more about that!!!

Laura Mitchell of GrandCare will be speaking on the Social Networking Panel at the Pre-CES workshop in the Mirage Hotel, Las Vegas, on Wednesday Jan 5th from 1p-430p. More info here

Stay After the workshop for THE ANNUAL AGETEK Networking and Meeting! And after, brave souls will head to KARAOKE arranged by PRESTO!!!

Laura & Charlie will also be speaking during the Silvers Summit on Saturday January 8th at CES. More info here


12-2-10 GrandCare Webinar Topic: The Silver Tsunami: How Your Company Can Benefit

Thursday, December 2: Susan Ayers Walker speaks on the Silver Tsunami and how your company can benefit!

Join us TODAY at 2pm EST: http://my.dimdim.com/grandcare
Optional Dial In listed on the webinar

This call is sponsored by Dr. Marion.

Boomers and their parents continue to be the most powerful consumers in the marketplace, despite an increasingly challenging economy. In the United States alone, there are more than 108 million people over age 45 – a group with more than $2.5 trillion in annual spending power. The 78 million boomers born between 1946 and 1964 make up 28% of the U.S. population and own more than 77% of all financial assets, and the number of Americans age 65 and older is set to double by the year 2030. Your company cannot afford to miss this market opportunity.

Susan Ayers Walker is a leading edge boomer and a freelance journalist reporting on the intersection of technology and aging. Her articles have appeared in AARP the Magazine, AARP.Org, ACM’s Interactions, EETimes, MIT Insider, Caring.com., American Society on Aging Newsletter and other industry journals. She is a nationally known speaker on technology for aging-in-place and caregiving. She has appeared on NBC, and CBS, and participated in a variety of radio talk shows. She is a founding member of AgeTek and the AgeTek Chair of Standards and Innovation. Susan received her BSEE in electrical engineering from Northeastern University and her Masters in Computer Science from Rutgers.

Bridging the Digital Divide: Tomorrow’s GrandCare Aging/Tech Topic

Every Thursday at 2p ET (1p CT), GrandCare Systems hosts an aging & technology industry call.

This Thursday, 8-26-10

TOPIC: Peter Radsliff, CEO of Presto speaks on Bridging the Digital Divide. How social media will change aging in place.

Join us: http://my.dimdim.com/grandcare
Optional Dial In listed on the webinar

8-19-10 Call sponsored by Presto!. Co-sponsored by Home Controls.

Peter is CEO of Presto Services Inc., the leading provider of computerless email solutions to the home health technology market. Previously, he led marketing and product development efforts at CE leaders Seagate and Monster Cable, developing hundreds of new connectivity, power and digital storage products. Peter is board chairman of an elder technologies industry group, teaches a graduate design course at San Francisco State University, and lives with his wife and three kids in California’s Silicon Valley.

CEDIA Schedule Sept 23 – 26 Aging Technology Pavilion Educational Sessions

Schedule of Home Health Events sponsored by GrandCare Systems at CEDIA in Atlanta Sept 21 – 26

Tuesday Sept 21
9a – 5p GrandCare Systems Authorized Dealer Training
email info@grandcare.com to sign up
630 – 9p Meet the GrandCare Staff
“A Point of View, Hilton Atlanta
255 Courtland Street NE
Tel: 1+(404) 659-2000 ”
no RSVP needed

Wed Sept 22
10a – 1130 GrandCare Authorized Dealer Refresher Course
RSVP Needed: info@grandcare.com
7 – 9p AgeTek Alliance Meet & Greet
Location TBA – more info: agetek@me.com

Thurs Sept 23 (show floor opens 10 – 6p)
(Home Health Pavilion: Booth 4072)
1030 – 1130: Choosing which Tech is right for you Booth 4072
1145 – 1245: Simple Technology: BIG RESULTS Booth 4072
3 – 330: Building a New Category – AgeTek Booth 4072
330 – 430: Vendor Mash-Up – ONE presentation showcases all the technologies in the home health pavilion
430 – 6p Senior Cyborgs – The Rise of the Machines Booth 4072

Fri Sept 24 (floor open 9a – 6p)
(Home Health Pavilion: Booth 4072)
10 – 11a Senior Socialization & Brain Fitness Booth 4072
1130 – 12p Profiting Together – AgeTek Booth 4072
1230 – 130 Vendor Mash-Up – ONE presentation showcases all the technologies in the home health pavilion
2p – 4p DIGITAL HOME HEALTH PANEL will cover the closely watched topic of home health care technology. Moderator Laura Mitchell of GrandCare Systems will lead a panel that includes experts from leading companies in the home health and senior care space. ROOM: B312

Sat Sept 25 (floor open 9a – 5p)
1030 – 1130: From the “Willfull Suspension of Disbelief” to the New Reality Booth 4072
1130 – 12: Profiting Together!! The Aging Technology Alliance Booth 4072
1p – 2p: Elderly Monitoring & Safety Booth 4072
2 – 3p Vendor Mash-Up – ONE presentation showcases all the technologies in the home health pavilion Booth 4072
4 – 530p: ROOM A313: When Grandpa Wants the Cadillac – GRANDCARE Mfger Training

Sunday Sept 26 (floor open 10a – 3p)
10a – 11a: Technology for the Aging: A Value Proposition Booth 4072
11a – 12p: Senior Cyborgs: The Rise of the Machines Booth 4072

Thursday Age/Tech Call: Sales & Service in the Aging Industry

Greetings Aging & Technology Enthusiast!

Join our weekly INDUSTRY aging & technology networking forum!
where: http://my.dimdim.com/grandcare
(optional dial)
when: Thurs July 22, 2010 2pm EDT (11am PDT)
Call sponsored by Presto. Co-sponsored by AgeTek & ClearSounds.

TOPIC: Shana Duthie, CEO of Nurture Connect, speaks on customer sales & service. You only have one chance to make a first impression

All Are Welcome!!!!

The Assisted Living Model AT HOME – 7/15/10 TOPIC

Greetings Aging & Technology Enthusiast!

Join our weekly INDUSTRY aging & technology networking forum!
where: http://my.dimdim.com/grandcare
(optional dial)
when: Thurs July 15th, 2010 2pm EDT (11am PDT)
Call sponsored by Home Controls, Clear Sounds Communications

TOPIC: Providing a new paradigm in for elders and their families.- providing everything that a high-end CCRC or Assisted Living Community offers, but in the security and comfort of the elder’s own home. By combining the smart use of technology with the high touch of upscale hotels and hospitality groups, set a new standard in senior care.

Speaker Bio: Dr. ten Tusscher was Vice President for the Institute on Aging (IOA) (www.ioaging.org) where she worked in leadership and entrepreneurial activities for 10 years. She directed over 250 staff in clinical, care-management, marketing, and homecare departments, and managed an annual budget of $20M. Tessa is a licensed clinical psychologist who specializes in working with older adults. A seasoned entrepreneur, Tessa was President and CEO of Bay Area Psychological Testing Associates (www.bapta.com), the largest psychological diagnostics company in Northern California.

This call is sponsored by Home Controls. Home Controls is proud to provide distribution and a full dealer support program for GrandCare Systems. You can view this system and many complementary products on their website, at www.homecontrols.com. Co-sponsors: Celery & ClearSounds Communications To sign up as a call sponsor, email: info@grandcare.com

Tomorrow Aging & Technology Industry Conference Call

Aging & Technology Enthusiasts!

Join us tomorrow – Thursday May 27th at 2pm EDT
(11a PDT) – for our weekly aging & technology
conference call. This call is provided and
brought to you by GrandCare Systems. This
industry call is sponsored by the brand new AgeTek
Alliance. The AgeTek alliance spurred the idea for
a brand new organization called the AgeTek

Where: http://my.dimdim.com/grandcare
Dial In: Listed on the top of the webinar
Topic: 5-27-10 Steve Abate, VRI, speaks on
Telehealth and home safety for seniors

Contact info@grandcare.com for more info

2. JOIN AgeTek by May 31st and get the ”Founding
Member” logo to display on your website! Fill out
your application and join today:
http://web.me.com/pr…iff/Aging_Techn …

3. CEDIA. This show is designed for aging/tech
vendors to showcase their technologies in the
Aging & Tech Pavilion. Dealers/Installers are the
target audience for this conference. AgeTek
Members receive a $250 discount! Spots are VERY
LIMITED. We are also hosting a few AgeTek booths,
where AgeTek members companies can ”SHARE THE
SPACE” and pay less. Up to 3 companies per 10×10
booth! SAVE MONEY & Join us at CEDIA!
September 22-26, 2010
(tradeshow floor open Sept. 23-26)
Georgia World Congress Center
Atlanta, GA

4. AARP. This show is geared towards the AARP
members. Now accepting exhibitors. AgeTek
members receive a SUBSTANTIAL 25% discount (ALMOST
$500 off)
Orlando@50+ National Event & Expo from Thursday,
Sept. 30, until Saturday, Oct. 2, in Orlando.
Contact Jackie Berdy to register:

Integrator/Dealer show. For Aging & Technology
vendors that distribute through dealers. Register
before July 1 and save $1000. (Exhibitor
investment: Only $2,995 – $1000 before July). To
register, contact Susan Celli, 800-375-8015 x312,


Laura Mitchell
AgeTek Alliance

These industry calls were designed, created and
hosted by GrandCare Systems. A complete ADL
monitoring, Wellness assessment, socialization and
touch-communication tool to keep individuals
active, interactive, safe, healthy, happy and
CONNECTED wherever he/she wants to live. More
info: www.grandcare.com