Tag Archive for: Professional Caregivers

GrandCare Systems debuts new website

You may recall that late in 2014, we announced our new brand logo, identity, and new color schematics as GrandCare Systems looked to modernize and give our brand an updated and refreshed look. Expanding on what we started, we are aligning our new brand identity to our completely redefined sales and marketing strategy in the hopes to better target our product solutions to the various customer markets we serve on our newly redesigned website: www.grandCARE.com.

Introducing: Our all new grandCARE program solution strategy featuring Professional Care, Community Based Care, and Family Centered Care programs. While our product and its capabilities haven’t really changed, what is different is the way we are presenting it to each of the individuals and organizations our product is designed to benefit.

“When I first came on board, I started to evaluate our website immediately, because it is the most highly visible sales and marketing tool we have. In most cases, our website presents the first impression we make to our customers. My goal when redesigning the site was to take the new branding and color schemes and build on those ideas by developing very distinct program solution paths for visitors to take based on their specific personal or business needs,” said GrandCare Systems Marketing Analyst, Amy Schwengels.

Who We Help_pg 1Selection Guide
Along with an all new look and feel to the site, the new website includes two new sections to help users decide which program solution is best for them: Who We Help and Selection Guide.

“We wanted to create a more straight-forward approach to how we engage visitors on our website. We feel that by creating the color-coded program solution paths along with useful selection guide tools, we are able to better communicate with our customers and make sure that they are able to find more meaningful content on our site,” added Dan Maynard, GrandCare Systems CEO.

Additional information, questions, or comments regarding the new website can be directed to Amy Schwengels, Marketing Analyst at 262.338.6147, or please visit www.grandCARE.com and drop us a line on our Contact Us page. A media kit and other marketing materials are available on our website.

GrandCare Systems Announces Changes to Executive Management Team, expansion to a larger office

WEST BEND, WI

GrandCare Systems, a leader in professional caregiving technology, announced today changes to their executive management team, a staff expansion, and a move into a larger office space.

3c6c370Wisconsin-based GrandCare Systems is on a growth trajectory and is slated to move into the Kreilkamp Building (formerly the Ziegler Building) on 215 N. Main Street in historic downtown West Bend. GrandCare was awarded a grant from the city to help keep the growing technology leader in West Bend. This January the company of 9 years brought on a new Chief Executive Officer, Daniel Maynard, to ramp up and scale the software company. Maynard has a history of entrepreneurship and business growth. In 1997, he started a health care software firm that through acquisition became Connecture Inc. Maynard held the Connecture CEO title until 2012. Charlie Hillman, previous CEO and founder of GrandCare Systems, will continue to drive the vision as Chief Technology Officer.

 

jerry_furnessGrandCare welcomes a new Chief Operating Officer, Jerry Furness. Jerry previously served as Vice President responsible for Operations, Product Development, Emerging Markets, Strategic Solutions, Innovation and Corporate Development at a Milwaukee Health Care IT Firm, Connecture Inc. On the transition to high tech innovators, GrandCare Systems, Furness commented, “I wanted to work with a company that is innovative and growing. GrandCare Systems was attractive to me not only because of the mature technology, but also because of the social message GrandCare spreads”. Dan Maynard, CEO of GrandCare said, “We are rapidly building and we needed to add solid experience to this already outstanding leadership team. Jerry is someone I have worked with for over 15 years and he has continually proven his ability to successfully drive channel partnerships, operating efficiency and revenues”.

 

Laura Mitchell, VP Business Development, GrandCare SystemsOriginal founding member and previous VP of Business Development, Laura Mitchell, has been recently promoted to Chief Marketing Officer. Maynard commented about Mitchell’s promotion, “Laura’s strategic positioning and marketing skill is one of the main reasons that GrandCare has such a strong brand presence and is understandably recognized as a clear leader in the industry.” GrandCare is balancing several large international contracts including Saga, the largest UK in-home care provider. In early 2014, GrandCare entered Canada with in-home care organization Proof of Care, and is working together with a large homecare franchisor in Australia. Multiple new US-based professional care clients have differentiated and secured a healthy return on investment using GrandCare including Lifetime Care at Home in Connecticut, At Home Independent Living in New York and Daybreak Services in South Carolina.

 

gaytha_traynorAfter almost 10 years, co-founder and former Chief Operating Officer, Gaytha Traynor Hillman, has announced her retirement from the organization. “It truly has been a remarkable journey. Charlie and I have started several businesses together, but our social mission for GrandCare really came from our hearts. I feel confident that our new leadership team will significantly grow the organization”. Lastly, Maynard said, “We thank Gaytha for all she has done and accomplished for GrandCare.”

 

 

About GrandCare Systems

System Comp HR NEW

GrandCare Systems, founded in 2005, combines digital health assessment, biometric readings, activity of daily living sensing, medication management, smart home automation, video chat and virtual touch-based communications into the most comprehensive and fully-featured technology in the private home market. GrandCare is designed for individuals seeking a caregiving solution for an aging loved one or for professional in-home caregiving providers. For more information, visit: www.grandcare.com or call 262-338-6147

Digital Health & Professional Care: What’s the ROI?

Learn about how one GrandCare HomeCare provider successfully utilizes the GrandCare technology as a tool for clients to provide better, more cost-effective and visionary care. GrandCare & Knute Nelson co-presented at the AgeTech West Conference in Pasadena, November 2013. The audience: long term care and in-home care providers, looking to utilize activity and digital health telemonitoring and socialization technologies for a competitive edge and to improve their bottom line!!

Realizing the Value of Care Technologies through Implementation at Scale:
“The New Care Professional: Powered by Digital Health Technology”

PRESENTERS: Laura Mitchell, VP Business Development, GrandCare Systems and Daphne Karpan, Palliative Care Manager, KnuteNelson Home Care
Digital health, social engagement and remote monitoring technologies are designed to not only create a better care experience for seniors and their families, but equally important is enhancing the way professionals can manage the care needs of their clients. This session discusses how an easy-to-use, convenient technology platform has been integrated into a home care organization, empowering and transforming Professional Care Managers into efficient, more knowledgeable purveyors of care and support. Learn how integrating technology with hands-on services can change the way we care for those in need in the most efficient and cost-effective manner without compromising quality.