Tag Archive for: Santa Clara University

Silicon Valley Boomer Venture Summit and Business Plan Competition

There will be an additional 53+ million people over 50 in the next 20 years.

Since 2004, Santa Clara University and Mary Furlong & Associates have co-produced the Silicon Valley Boomer Venture Summit and Business Plan Competition, and each year has been more successful than the one before. The event brings together entrepreneurs, leaders in the field of aging and the venture community to create a unique forum to explore, share and design products and services that will dominate the baby boomer market in coming years. In addition, this program is designed to teach entrepreneurs how to think through a business.

Business Plan Competition

The culmination of the Boomer Venture Summit will be the ninth annual Boomer Business Plan Competition. Since 2004, this competition has fostered a cutting-edge forum to explore, share and design the products and services that will dominate the growing boomer marketplace. Contestants will meet investors and partners, secure resources and get media exposure that can help turn dreams into realities.

This year’s competition will be offering a
$10,000 grand prize for the best business plan.

All entries will be judged by a panel of distinguished professionals from the venture capital, business, media and education communities, each of whom will have expertise in the various segments represented. Laura Mitchell, VP Marketing, GrandCare Systems, will be one of this year’s expert screening judges. Take a look at this years judges.

Register for the 2012 SCU Boomer Venture Summit 

 Learn More

Mary Furlong & Associates

Mary Furlong & Associates works with companies seeking to capitalize on new business and investment opportunities in the boomer market. MFA provides business development, financing strategy and integrated marketing solutions to entrepreneurs, corporations and non-profit organizations serving the 50 market.

Visit www.maryfurlong.com for more information.

It’s not too late – – Exhibit at the Silicon Valley Boomer Venture Summit in Santa Clara, CA – June 15th

​Consider exhibiting at the Silicon Valley Boomer Venture Summit!!!! http://www.scuboomerventure.com/

 

At the 2011 Silicon Valley Boomer Venture Summit, discover the latest in mobile and digital advertising trends; the newest distribution channels in the start-up world; and the tips and tricks that will help you grow your business.

In the afternoon, you’ll see the newest innovations and trends that are about to take the boomer market by storm as our business plan competition and app competition finalists compete for $11,000 in prize money.

Speakers/Sponsors  include United Health Group, Bayer Healthcare, Johnson and Johnson Health Care, Bosch, GrandCare Systems, AARP, Best Buy, etc.

Don’t miss out!!!

Exhibitor Benefits for the
Eighth Annual
Silicon Valley Boomer Venture Summit
Business Plan Competition
Wednesday, June 15, 2011
Santa Clara University

Exhibitor Package- $250.​ www.scuboomerventure.com

• Table Top Exhibit – 6ft draped table, one chair
• Complimentary entry to event and lunch for one attendee with your choice of business leaders, entrepreneurs, or venture capitalists.

Exhibit Details:
• Hours for exhibits: 8:00 a.m. – 5:00 p.m.
• There is limited electrical outlets, so bring a power strip or extension cord
• Internet service is very limited. The University firewalls prevent access unless you have a personal hot spot.

Payment is due upon receipt and is non-refundable.

Please fill out the following information and return to Return form via email to: mimi@csolutionsmrkt.com or FAX to (916) 773-6420
Make checks payable to:
President & Board of Trustees of Santa Clara University
Send to:
Santa Clara University
Attn: Elizabeth Barron Silva
Leavey School of Business
500 El Camino Real
Santa Clara, CA 95053​

​_________________________________________________________
Signature Date

Name __________________________ Title _____________________

Company _______________________________________________
Address _______________________ City _________________ State _____ Zip__________

Email _____________________ phone # _________________________

GrandCare’s VP Marketing, Laura Mitchell, Selected to speak on “Go To Market Strategies” at Silicon Valley Boomer Venture Summit June 15th

For the Eighth consecutive year, Mary Furlong & Associates, in collaboration with Santa Clara University, Leavey School of Business , will produce a premier event for individuals and organizations in business to serve the 50+ market. At the 2011 Silicon Valley Boomer Venture Summit and Business Plan Competition entrepreneurs, the venture community and business leaders in the field of those who meet the needs and wants of the 50+ population, will come together to discuss business ideas uniquely focused on the 50+ market.  The Summit will identify the most talented and innovative and emergent entrepreneurs in the industry who will showcase products and discuss trends and services that will be industry leading and influence the return on marketing investments of the future.

This Conference will provide a forum for:

  • New directions in Designing Technology for ALL
  • The latest strategy from venture capitalists investing in design and technology for all
  • Distribution models for reaching and serving the boomer, senior and caregiving marketplace
  • Private / public partnerships strategies that have worked in launching brands and building revenue in the non profit sector
  • Go to market strategies for entrepreneurs
  • Networking with key players investing in the 50-plus and social media markets
Watch Steve Jurvetson, managing director of early-stage venture capital firm Draper Fisher Jurvetson, explain why he attends the Boomer Venture Summit:
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=ZnkTizspI2k]

SV Boomer SPEAKERS

Lori Bitter - President, Continuum Crew
R. Scott Collins - President and CEO, Linkage
Andy Donner - Director, Physic Ventures
Hartmut Esslinger - Founder, Frog Design
Joanne Handy - CEO, Aging Services of California
Jody Holtzman - Senior Vice President, Thought Leadership, AARP
Kurt Hulander - Platform Leader, Health Solutions, Best Buy
Bill Johnston - Director of Global Community, Dell
Stephen Johnston - Founder & CEO, Fordcastle LLC
Nancy Kamei - Sector Director, Intel Capital
Jeff Makowka - Senior Strategic Advisor, Thought Leadership, AARP
Laura Mitchell - VP Marketing, GrandCare Systems
Alexandra Morehouse - Former Chief Marketing Officer, AAA
Peter Radsliff - CEO, Presto Services
Peter Ziebelman - Partner, Palo Alto Venture Partners

Laura Mitchell will be speaking on: Optimal Go to Market Strategies  

 With the aging of baby boomers and beyond, companies are going direct to consumers to sell products in healthcare. Learn what the aging of the baby boomers and beyond companies are using new and innovative strategies as they go to market. Learn about group purchasing as a distribution channel and discover how large health care organizations are forming partnerships as they go to market. . Discover how mobile, online, and print are used to reach customers. Discover what other service based businesses also serve the baby boomer and senior market. Entering and succeeding is not easy: our hand-picked industry leaders and experts will share their go-to-market wisdom and advice.

8:00 – 8:45 am

Lucas Hall, Classroom 3, Santa Clara University

See the entire June 15th Conference Agenda <a href = “http://www.scuboomerventure.com/agenda.html“> here </a>

 

Calling all Aging Start-Ups!!! Business Plan Competition!

BUSINESS PLAN COMPETITION CRITERIA & RULES

Do you have a business plan or startup venture that shows significant business potential for the burgeoning baby boomer market, which represents more than $2 trillion in spending power? We invite you to enter your business plan for the 2010 Silicon Valley Boomer Business Plan Competition. From early-stage ventures in medicine to media, fashion to financial services and beyond, the 2011 Boomer Business Plan Competition aims to generate the best ideas from the best universities and tap into the business expertise and creativity of entrepreneurs around the globe.

Based on the feedback received from some participants, we are announcing slight changes in the competition format and dates. We have consolidated Round 1 and Round 2 of the business-plan competition. For the combined round, we will accept up to a 20-page business-plan (page-count includes the executive summary and financials) until May 12, 5 PM PDT.

We would love to know the people behind these business-plans, so we would prefer (not required) if you could submit a short (up to 2 minutes) video. (You can email the video, or upload a You Tube clip).

Guidelines

  1. You are welcome to submit a 2-minute video or a You Tube clip (turn the settings to private) which includes:
    1. Entrepreneur name
    2. University affiliation (if any)
    3. Elevator pitch, including statement on why this product fits boomer market
  2. A 20-page business plan, which includes the financials and executive summary. We will accept your entries till May 12 at 5 PDT. Please email your plans to svboomerventure@gmail.com.

Read more

Why you should attend the Silicon Valley Boomer Venture Summit

The Silicon Valley Boomer Venture Summit & Business Plan Competition is for entrepreneurs & venture capitalists who serve the baby boomer market. June 15/2011

This year, GrandCare’s VP of Marketing (Laura Mitchell) will be attending as a judge for the event.

This is another of Mary Furlong’s events and NOT TO BE MISSED!  Just finished attending the “What’s Next Boomer Summit” last week in San Francisco!  It was not only incredibly well organized, but fantastic speakers, panels and great networking!  Sponsored by AARP, United Health Group, Continuum Crew, Southwest Airlines, First Street, Caring.com and First Republic Bank.

TOP TEN REASONS TO ATTEND

Meet the venture capitalists and corporate venture capitalists who can fund your boomer/senior caregiving venture

  1. Learn how to accelerate sales in your boomer/senior caregiving venture
  2. Discover how to meet the caregiver customer online and through workforce channels
  3. Learn how to reach the boomer, senior and caregiver through print, online media and partnerships
  4. Discover the latest research about the 78 million-strong boomer market
  5. Meet the angels who fund early-stage ventures
  6. Gain the latest insights how corporations are using cause related marketing to serve the needs of boomers, seniors and caregivers
  7. Find out how to accelerate your AARP partnership; discover their latest market research
  8. Secure the funding base of your nonprofit organization by developing partnerships that work
  9. Network, network, network!

hosted by 

Register to attend: http://scuboomerventure.eventbrite.com/

THE 2011 SILICON VALLEY BOOMER VENTURE SUMMIT

June 14-15, 2011
Santa Clara University, Santa Clara, CA

AT THE 2011 SILICON VALLEY BOOMER VENTURE SUMMIT…

Network with the leading venture capitalists, entrepreneurs, researchers, analysts and marketers addressing the needs of the 50+ demographic as well as key members of the media who report on aging, health, finance, technology and care giving.
Hear about the latest trends in the field of aging from key strategic partners in the non-profit sector.
Discover the latest in mobile and digital advertising trends; the newest distribution channels in the start-up world; and the tips and tricks that will help you grow your business.