Come visit us at CES Booth: North 2820A TechZone – Digital health Pavilion

GrandCare Systems will be exhibiting at the Consumer Electronics Show in Las Vegas January 7-10 in the digital health pavilion (Las Vegas Convention Center North Hall). Look for GrandCare founder & CEO, Charlie Hillman, speaking on a panel during the Silvers Summit on Sat Jan 9.

Going to be there on Thursday? Contact us to speak during our regularly scheduled agetech call (thursdays at 2p est). We are interviewing various show attendees to get a feel of the conference from the aging/tech perspective.

Stop by and visit us! Want to schedule an appt? Just email Laura: dealers@GrandCare.com

GrandCare is accepting dealer applications! More info: gcsales@homecontrols.com

See you in Vegas!

Laurie Orlov’s post on our weekly calls

http://www.ageinplacetech.com/blog/marketing-and-selling-technology-aging-place

Marketing and selling Technology for Aging in Place
Submitted by Laurie Orlov on Thu, 12/17/2009 – 14:41

…Selling technology into the world of senior professionals. On a recent GrandCare Systems conference call, I listed to participants mull over the best techniques for selling monitoring technology offerings, particularly accelerating closure of the deal. Here are the suggestions — at the other end of the marketing techniques, of course — since all selling is by definition, local:

1. Be a guest speaker for senior housing organization or professional group, like visiting nurse associations.
2. Participate in resident or family councils.
3. To encourage organization bandwidth upgrades, demo valuable content to seniors…
4. …Who may pressure administrators to upgrade.
5. Target the grandchildren to reel in grandparents.
6. Seek testimonials from satisfied residents — encourage them to tell their peers.
7. Provide information on how use of technology can help seniors help their families.
8. Engage residents or senior clients as technology champions.
9. Clearly quantify investment benefits (more effective staff utilization, risk mitigation from falls, etc.) to categorize purchase as required versus additive.
10. Help senior industry professionals see ways to generate revenue or acquire competitive differentiation from use of the product.

Requests to elaborate as well as additional thoughts are always welcome.

Strategic Web Marketing – Thurs Dec 17th AGETECH Call

Info on THURSDAY’S AGE/TECH WEBINAR!!!

Who: Carol Marak of CareBuzz

What: Positioning Your Business for Top Organic Rankings ONLINE
Before spending a bunch of money planning your Internet strategy, learn how to research what buyers in your area are looking for when seeking your service/product. Don’t just randomly throw money at Google and a website hoping people will find you… Be strategic.

When: Date Dec 17th, 2pm EST/1p CST

Where: ONLINE WEBINAR
Go to: www.dimdim.com
Meeting Room: GrandCare

Why: These webinars are open to ALL and hosted every week to educate, learn from each other, network with each other and have a good time!
Remember, THE UPCOMING AGING TSUNAMI will float all boats! Let’s join together and MAKE A SPLASH in the aging and technology industry!!!

This call is hosted by GrandCare Systems, a sensor-based Wise Home technology that marries social connectivity, wellness assessment, ADL monitoring and cognitive assists into ONE easy-to-use Technology. More info: www.grandcare.com

Thanks,

Laura Mitchell
Aging/Tech Call Coordinator & Host
info@grandcare.com
www.grandcare.com

GrandCare is now accepting dealers. Email: gcsales@homecontrols.com for more information

We hate spam! To unsubscribe, simply write back with unsubscribe in the subject line.

Why is it hard to sell technology to the aging industry? What do you think??

Thursday Dec 10th at 2pm EST, bunch of us are getting together and having a roundtable discussion on sales techniques and obstacles in the aging and technology industry. Please join in to listen or share your thoughts with us on this interactive forum. OPEN TO ANYONE & EVERYONE IN THE AGING and/or TECHNOLOGY INDUSTRY.

Join us 2pm EST/1pm CST. Just go to: www.dimdim.com, meeting room: grandcare
Dial in info listed on the webinar!

1. What have your experiences been selling technology to the aging population and their families?
2. Where have you seen the most success?
3. Where the least?
4. THE CLOSE!! The 20 billion dollar question! How do you go from interest to the install?
5. What are some hurdles that you see in this industry? Is it the technology itself? Is it the price? Is it that the aging population refuses to admit they may need help? Is it that the family is in denial that they need help? Maybe a little bit of all? FEEDBACK DESIRED!

Please Join us for this interesting conversation, contribute & learn. Like we always say, REMEMBER, the aging tsunami will FLOAT ALL BOATS! Or as Michael Sarfatti (SmartSilvers) wisely said, We can either hang together or we can hang alone!

These Aging and Technology Conferences are hosted weekly by GrandCare Systems. These webinar/calls were designed to learn from each other, cooperate, share information & network in the 20 billion dollar aging and technology industry. All are welcome! To receive weekly notifications on the call topics, please register here: http://dealerwww.grandcare.com
GrandCare is a complete communication, cognition and wellness assessment system to address physical needs of our aging population, keep caregivers informed and at ease, while addressing the socialization, cognition and connectivity needs of seniors today! Visit www.grandcare.com. GrandCare is now accepting dealers. Email gcsales@homecontrols.com for more information!

Thanks and Keep the Vision!
Laura H Mitchell
GrandCare Systems
www.grandcare.com
262-338-6147

Give your entire family a gift this year! The gift of peace of mind and happiness!

GrandCare Systems – the Gift of Peace & Family Togetherness

Imagine your “technology challenged” elderly parents being able to receive messages, voicemails, personal pictures, watch a video of their grandchild’s recital or play games like solitaire, master mind, and trivia right from a TV monitor in their own living room. In addition, optional wellness & activity sensors (no cameras) can alert a family member if anything is wrong in your parent’s home. There is no greater gift than a sense of peace and unity in the world around us. GrandCare is the gift that keeps on giving, allowing you “peace of mind” & your parents their deserved independence. To learn more about GrandCare, please go to http://GrandCare.com. You can also call Jill toll-free at 800-266-8765 x112 or by email at gcsales@homecontrols.com.

GE acquires Living Independently Group

This is a big deal. The fact that GE has shown interest is great for the aging & technology market. What QuietCare did for this industry was enormous – perhaps bleeding-edge, the front runners in this industry. They certainly helped to pave the way for all of us.
We are hopeful that with GE’s power, we can finally gain a little more traction and perhaps some more money and resources can be allocated towards the education of this industry.
I wish nothing but the best for QC and GE and truly hope that we can work together! After all, the aging tsunami will float all boats!

12-3-09 Aging Tech Industry Webinar – Working with the Working Boomer, AgeWise Living Speaks

EVERY THURSDAY 2pm EDT/1pm CDT/12n MDT/11am PDT
12-3-09 SPEAKER: Barbara Friesner, Generational Coach, AgeWiseLiving speaks on working With The Working Boomer. Learn what Baby Boomers want – and need – to juggle eldercare, working from home, and their siblings.
12-3-09 Highlighted Caller: Chad Tierney, ContinuaCare http://continuacare.com/

Join us – ALL ARE WELCOME!!!

We meet here: www.dimdim.com
Join meeting room: grandcare
Optional Dial-in

Thanks for being a part of this growing movement! It’s an exciting time to be in the aging and technology industry and we look forward to your input and expertise! Please join our LinkedIn Group: http://www.linkedin.com/groups?gid=2043956

Laura Mitchell
YOUR HOST
GrandCare Systems
www.grandcare.com

Working Caregiver- Assistive Technology Release

http://www.workingcaregiver.com/articles/aging-in-place/aging-care-technology

Working Caregiver- Assistive Technology

Age in place with increased safety, security and dignity.
New Technology Assists Caregivers & Provides Ideal Aging-in-Place Solution

Interactive, wireless communication and wellness system allows aging seniors (and
individuals with chronic conditions) to live independently in their own homes longer.

Home Controls, Inc., an award-winning company that has offered innovative products and services for the home automation industry since 1989, announced earlier this year that it has launched Caregiver Systems, a new division committed to providing quality and fully automated communication and wellness reporting solutions for seniors and those living with chronic conditions. Caregiver Systems was founded to provide a unique and innovative system that allows individuals to “age in place” while providing increased peace of mind for their families.

According to a June 2009 report from the AARP Policy Institute, the population 65 or older is projected to grow by 89 percent between 2007 and 2030, more than four times faster than the population overall. This aging population will skyrocket by another 118 percent between the years 2030 and 2050 as Baby Boomers reach 85. There are approximately 44.4 million caregivers in the U.S., who are struggling to care for their aging loved ones because of the astronomical costs of assisted living and full-time nursing care.

“With the growing number of seniors and caregivers, we saw a definite need for an easy-to-use, automated solution that allows people to stay in their own homes. Most people don’t realize that affordable home technology can supplement human interaction to delay or avoid the need for assisted living,” said Home Controls President Ken Kerr. “We believe our new division offers one of the most innovative and comprehensive solutions available, combining wellness reporting, activity alerts, communication and cognitive tools into a single system. Care facilities also benefit by reducing administrative work and increasing value to residents and their families.” Leveraging its 20-year history in home automation and the unique technology developed by

GrandCare Systems, Caregiver Systems by Home Controls is able to offer its customers the most advanced, feature-packed aging in place technology available today. It combines aspects of home automation, online communications, wellness reporting, activities of daily living alerts and cognitive tools into one easy-to-use, affordable package that pays for itself in the first 30 to 90 days of use. Caregiver Systems’ partners install and also provide a thorough, personalized orientation on how to use the simple touchscreen system.

Caregiver Systems – Complete, Simple, Effective

Caregiver Systems does not require separate systems for seniors and caregivers. The system consists of one touchscreen monitor and wireless “wellness sensors” placed throughout the senior’s home. The wellness sensors monitor important health indicators, including blood pressure, glucose levels, weight, activity and motion, sending wellness reports directly to a secure web page accessed by the caregiver or family member.

Caregiver Systems is also a complete communication system. Especially convenient for working caregivers, relatives and friends simply go online to send messages, reminders and pictures right to the touch screen. The senior needs no computer experience to receive full benefit from Caregiver Systems.

The Caregiver Systems solution includes:

– A central unit consisting of a sturdy touchscreen monitor that connects to any

Internet connection

– “Wellness sensors” which are discreetly placed around the residence to report

activity and wellness to the system

– One touch access to cognitive games, family pictures, appointment reminders and

messages

– Complete system installation and family orientation

– Full monthly support of non-emergency functions, health and activity

monitoring/reporting

– Personal Emergency Response System (PERS) for 24/7 EMT monitoring and
response (optional)

“The beauty of Caregiver Systems is its simplicity. It provides all of the features you’d expect for a top of the line aging in place solution, yet it’s affordable; paying for itself in about three months,” said Cheryl Kerr, Caregiver Systems Division Manager. “We deliberately made the price competitive in order to reach millions of seniors and disabled individuals that want to stay independent in their own homes, and to also help millions of caregivers who are making incredible sacrifices for their loved ones.”

Caregiver Systems is available for installation, anywhere in the U.S. to to www.caregiversystems.com.

About Caregiver Systems

Caregiver Systems, a division of Home Controls Inc. provides affordable, fully installed, easy-touse monitoring and communication systems that provide family members with peace of mind through 24/7 automatic and remote monitoring of a senior’s important health indicators, environment and activities of daily living (ADL). Caregiver Systems allows seniors to age in place with increased safety, security and dignity. Care facilities also benefit by using this solution to enhance their services, improve communication and increase patient interaction.

For more information on how you or your loved one can age in place safely and securely please call 1-858-693-5545 x112 or go to www.caregiversystems.com.